Performance Reviews Aren’t Enough: What Every Small Team Needs Instead
- Marie Rolston
- Sep 29
- 4 min read
Most small teams still rely on annual performance reviews. Once a year, everyone sits down, talks through the past twelve months, and walks away with a score or a short comment. This is supposed to help employees improve and stay motivated. The problem is, it rarely works the way leaders hope.

In small or growing companies, roles change quickly. People are often juggling many responsibilities. Waiting all year to share feedback simply does not fit the pace of the work. By the time the review happens, it feels outdated, and the opportunity to make a real difference has passed.
The truth is simple. One meeting in December will not help your team perform better in June. Feedback cannot be a once-a-year event. It has to be part of everyday work.
Why Annual Reviews Do Not Work
If you have ever left a review meeting wondering, “What was the point of that?” you are not alone. Here is why annual reviews often miss the mark:
They are too far apart.
If someone is struggling in January but does not hear about it until December, the problem has continued for months. That hurts the employee, the team, and the company.
They are too vague.
A score like “meets expectations” or a comment like “keep up the good work” does not actually help anyone. Employees want specific examples and clear guidance.
They are too one-sided.
Many reviews feel like the manager is delivering a speech. The employee has little room to share their own thoughts, which makes the whole process feel unfair and incomplete.
For small employers, these problems are magnified. With fewer people on the team, every role matters. That means performance management has to be faster, more personal, and much more consistent.
What Works Better: Real Conversations All Year
What actually helps people improve is not a form, a score, or a once-a-year ritual. It is conversation. Honest, open, and thoughtful conversations build trust and create clarity. When employees know exactly how they are doing and what is expected, they can focus their energy in the right places.
Here are three ways to replace the annual review with something that really works:
1. Feedback in the moment. When someone does something well, say so right away. When something is off, bring it up quickly before it becomes a habit. Feedback lands best when it is fresh, and employees appreciate knowing where they stand in real time.
2. Regular check-ins. A short one-on-one every week or two keeps the lines of communication open. These meetings do not need to be long. Fifteen minutes can cover a lot if you focus on what matters most: wins, challenges, and support.
Here are a few questions you can ask during these check-ins:
What went well this week?
What is feeling difficult or frustrating right now?
Where do you need more support or resources?
Is there anything you want me to know that I might be missing?
What would make your work easier this week?
3. Deeper conversations twice a year. Every six months, schedule a longer conversation. This is not about ratings or numbers. It is about career growth. Ask about long-term goals, skills the employee wants to develop, and how their role could grow with them. Pair the conversation with a development plan that you revisit over time.
Together, these three practices create a system where feedback is continuous, goals are clear, and employees feel supported.
How to Start Without Overcomplicating It
You do not need expensive software or a complex HR program to make this work. Small teams can start simple and build consistency over time.
Stop using ratings.
Replace them with open-ended questions that invite conversation. Ask things like “What is going well?” or “What would you like to do differently next time?”
Make check-ins a habit.
Block time on the calendar every two weeks for each employee. Even if it is only fifteen minutes, those regular touchpoints send the message that employees matter.
Keep track of goals.
Use a shared document to record goals, progress, and follow-up notes. This makes it easy to pick up where you left off at each meeting.
Celebrate progress often.
Recognition does not need to be complicated. A thank you, a team shout-out, or a quick note of appreciation can go a long way. Employees who feel recognized are more likely to stay engaged and motivated.
These small changes transform performance management from a once-a-year formality into an ongoing process that actually drives results.
The Takeaway for Small Teams
Small teams rely on trust, agility, and clear communication. A yearly review cannot build those things. But regular feedback, honest conversations, and steady check-ins can.
When you replace ratings and forms with real dialogue, you create a culture where employees feel seen, supported, and motivated to grow.
Performance reviews are not enough. What every small team truly needs is a rhythm of feedback that fuels growth all year long.
Is your HR helping you grow - or holding you back?
Whether you’re preparing to scale your team or just making sure your current HR setup is solid, this quick assessment gives you a clear picture of where you stand.
You’ll see where your HR is strong, where the gaps are, and what to focus on next so you can protect your business (no one wants fines or lawsuits) and set your team up for success.

Comments